Audrey de Rodda-Frack

Audrey is the founder and director of Phonelink Communications, a multi award-winning Entrepreneur, author and mentor

Born in Toorak, Melbourne in 1981, her family moved several times, nestling in North Dandenong for several years until she was in her teens when she relocated to Caulfield, Victoria. At the age of 21, Audrey moved to Sydney founding Phonelink Communications shortly after.

The business has now grown to be recognised as a national leading source of total communications services. With turnover in the 7 digits and a rollout of its flagship showroom, Audrey has proved herself to be one of the top entrepreneurs in Australia.

"Within 3 months of starting my business, I found that I had to move to a dedicated office space. At the time, my business was running on referrals alone and continues to do so. Four months after moving to the new premises I was employing a six-person team".

Prior to the success of Phonelink Communications, Audrey has always acknowledged her entrepreneurial talent and quest for independence. As a young girl knocking on doors throughout the neighbourhood offering to wash cars, holding babysitting jobs at the age of 12 and venturing into a promotional job at 19 where she increased the average number of customers by 10,000%, it was evident Audrey has a natural entrepreneurial flair. By the age of 20, her experience, credentials and successful promotional background led to the opportunity to coordinate the Versace parades across Australia.

As Audrey claims it was important to begin working from a young age:

"I wanted to be independent. I have seen how financial power can liberate someone or supress them. I believe that an independent woman is afforded respect by the very essence of her character and her achievements".

These achievements were indeed recognised when she was invited to publish a chapter in the critically acclaimed book Entrepreneurs Under 40, an inspirational book for women So This is What it Feels Like and a third book focusing on business start up will soon be available.

Audrey believes there are four main keys which result in business success:

  • Team leadership and management
  • Time management
  • Negotiation skills
  • Business acumen

On a personal level, Audrey also appreciates the importance of implementing positive mechanisms into her private life in order to achieve such business success. Her mantra: love life, enjoy it, breathe it, always thanks and appreciate everyone around you, try to understand others, and always help those who are really trying is the foundations of her phenomenal success of her business.

Phonelink Awards

Phonelink has unrivalled success within the telecommunications industry... Read more

Phonelink Benefits

Phonelink offers only the very best deals to its customers...

  • Best price 850 mobile broadband
  • Great value plans available
  • Fastest network in Australia
  • Premium quality
  • More coverage

Phonelink Testimonials

Phonelink provides services to some of the biggest and best prestige brands...Read more

You can’t programme a computer to deliver the personalised service and follow up so effortlessly executed by the above and beyond Phonelink Team. Adam Williams

Faultless analysis and forecasting, year after year! appco group Australia

Extremely efficient, reliable and very honest! Phonelink really takes on board the needs of their client! Brescia Furniture

In my fast paced industry we only want the best. The broadest knowledge backed by dedicated customer care- lead by known industry experts. Bronwen Gora, The Sunday Telegraph

We've worked together for the past 6 years with nothing but exceptional service and consistency in cost minimising CEO Haier Australia

The company is like second mother to me particularly when I’m overseas which is usually more often than not. Charles Billich, Internationally Acclaimed Artist, Billich Gallery

Honest, reliable, proactive for over 5 years DecoRug

I discovered Phonelink through a friend and have never looked back since taking on their services.

It's hard to find such prompt, friendly service these day's. PHONELINK seem to have it all, not to mention the extensive savings on my phone bills. Eat Fit Food

Phonelink provide best price supported by diligent account management for over 10 years! Hannas Civil Engineering

In a time of continual technological developments and conflicting claims from a host of “providers”, who often promise the world and deliver substantially less, it is not only reassuring to us but highly beneficial to at last be able to deal with a specialised telecommunications company.  We have found PhoneLink Communications consistently provide the best and cheapest solution to our requirements.  The PhoneLink total package of “all in one-stop specialised shop” delivers reliable equipment and providers backed by their own fast response times. Our savings are huge. All of this makes them a valuable partner in our ongoing mission to do what we do well; provide the best unbiased, professional and immediate response to our own valued customer investor base.

We warmly commend PHONELINK to any business looking for these same requirements. Lifetime Property Planners

Excellent business partner Moriah College

Exceptional service backed with market leading pricing, friendly and contactable staff Nachi Australia

Phonelink have been a fantastic help to our organisation, meeting all of our mobile phone and data connection requirements. Always extremely professional and helpful and have always provided us with great personal service. Pharmacy 4 Less Group

 Honesty, integrity and the savings forecast are consistently SPOT ON Raine and Horne

Genuine people are a rarity in this world and that’s why Phonelink supports our business Ray White

Our accounts are reviewed to ensure we are on the best possible plan at all times. You have exceeded and gone beyond our expectations and delivered more than your promises Richardson and Wrench

Our global brand requires service both on and off the field, Phonelink delivers this with a friendly smile… everytime! Saacke Australia

I only want the best for my business and with Phonelink we have the top echelon of Industry leaders from a variety of network all supporting our business – money can’t buy that experience Schiavello Constructions (NSW) Pty Ltd

The professionalism and efficiency of Phonelink across a range of technologies make it easy to recommend them to new customers, always a pleasure to do business with. True Solution International

When I need something I need it now and only Phonelink comes through time after time on an international level!

Unity Executive Services